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CRICOS Course Code: 115058D
Blend creativity and innovation with strategic and entrepreneurial thinking, to learn a range of essential business skills that are internationally transferable.
Focus on applied business within the creative and cultural industries, with project-based learning guided by industry leaders, emphasising business acumen, strategic planning, branding, and international business.
CRICOS Course Code: 115058D
Access a range of facilities to help you succeed, such as:
To encourage creativity and experimentation, our campus is designed to create a strong sense of belonging and a welcoming experience.
Acquire practical skills through hands-on experiences with industry-standard equipment, software, and technology.
Students must be 18+ years of age at commencement of course.
Students must be 18+ years of age at commencement of course.
Trimester One
Entrepreneurship Fundamentals
Develop foundational knowledge in entrepreneurship, exploring the distinctions between entrepreneurship and business, and key elements such as risk management, problem-solving, and strategic alignment.
Design Thinking for Business
Understand entrepreneurs as problem solvers akin to designers, encouraging the application of design thinking in business to enhance innovation success rates.
Brand Strategy
Create a brand strategy for a new product, experience, or retail concept. Develop a Brand Tool Kit and explore promotional aspects that capture branding.
Social Trend Forecasting
Develop an understanding of how trends are forecast. Analyse, discuss, and develop concepts. Communicate insights by forecasting social and cultural impacts.
Trimester Two
Marketing Principles
Learn about the vital role of marketing in transforming innovative ideas and products into commercial success, emphasising the need for effective communication strategies.
Management Fundamentals
Explore the role of effective management in diverse business structures, applying your knowledge to current practices in creative sectors.
Managing Finance
Learn how to achieve favourable outcomes by effectively managing income, expenses, and investments.
Professional Practice & Systems
Gain specific insights into selected industry concentrations. Explore systems embedded into the industry relevant to their discipline from concept to consumer.
Trimester Three
Social Entrepreneurship Beyond Profit
Explore enterprises of the future that address global challenges, emphasising social entrepreneurship and responsible innovation within creative businesses.
People & Culture
Explore HR strategies and organisational culture in creative industries, covering talent and culture management, workforce planning, acquisition, retention, and future-proofing strategies.
LCI Melbourne is an Australian–Government accredited Institute Of Higher Education providing Australian Domestic students with access to FEE-HELP.
FEE-HELP is a loan scheme that assists eligible students to pay tuition fees.
Business Digital Disruption
Consider the impact of digital disruption on culture, market segments, industry processes, and products, providing you with insights into digital engagement and entrepreneurial approaches.
Elective 1:
Trimester Four
Global Entrepreneurship
Understand international business by delving into the distinctive realm of global entrepreneurship, addressing challenges, cultural nuances, and governance requirements.
Business Systems Supply Chain
Explore the integral role of supply and value chains in achieving business success, emphasising the need for leaders to comprehend the entire spectrum from product conception to customer engagement.
Project Management
Study the dynamic field of project management, focusing on developing and delivering new products, services, and infrastructure, while acquiring skills and knowledge in project initiation, planning, management, and evaluation.
Elective 2:
Trimester Five
Start-up Lab - New Venture Creation
Learn to launch a new venture with support, mentorship, and resources, focussing on refining business ideas, creating viable plans, developing prototypes, and successfully launching start-ups.
Leadership & Management
Learn to apply leadership and management fundamentals across diverse businesses, focusing on leadership and management styles relevant to creative industries.
Business Principles
Undertake an entrepreneurial project that engages with the creative industries. Critically analyse business models, supply systems, and production methods. Develop ideas and opportunities to support design business growth.
Professional Placement 1
Further your practical design education in a professional practice placement.
Trimester Six
Business Innovation Lab
Apply acquired knowledge and tools to solve real-world entrepreneurship problems, developing and refining ideas from concept to reality, and creating innovative business strategies for sustainable solutions. Have your work assessed by an industry panel, convened to determine the final grade for this unit.
Personal & Professional Practice
Position yourself within your industry, investigate appropriate career pathways, prepare applications for roles in design and art organisations.
Professional Placement 2
Enhance your understanding of professional practice responsibilities and ethics, developing business and marketing skills through a placement that includes the creation of a business feasibility plan.